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Marketing Metrics

Our experts are well-versed with the integrity of marketing metrics and they know that this mechanism is used by the government as well as the non-governmental organization for maximizing their date of customers. Marketing metrics are a very important tool that helps the organization to keep track of the sales, performance, and statistics of the marketing metrics of the organization. The management of any organization cannot randomly pick any number or figure. You must analyze the metrics you collect and accordingly the figures are filtered. Marketing metrics are very necessary for drawing conclusions with the help of the figures taken out with the help of the metrics.

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Viewership Metrics

This is the initial stage of the marketing funnel. This is the first stage that is approached by the customers. This metrics helps the organization to analyze whether the correct information is reaching out to the potential and targeted customers or not. Viewership Metrics gives the introduction of the organizational service or product with the appropriate customers. This Metrics can also be known as the building block of the organization to bring down the funnel close to the customers.

Engagement Metrics

This is the second stage after the viewership metrics. This is the most in-depth metrics that help to determine the engagement metrics of the organization. When any marketing campaign is done on any social media platform then it is very important to take a deeper look more than of a viewership metrics. Engagement metrics are used to analyze the engagement of the customers towards the service.

Lead-based Metrics

This metrics is used to convert the potential engagement of the customers into the leads. The management of the organization needs to look into those customers who are responding periodically and their reactions will help the organization to determine whether they can be converted into a lead or not. Therefore, it is also very important to analyze the value and engagement of the customers with the organization.

Sales Marketing Metrics

This metric is used to analyze the sales and determine the accounts and revenue of the organization. Sales metrics is the last ladder of your marketing Metrics because this helps to convert the leads into revenue. With the help of this Metrics, any organization can identify the profitable path and does will more likely to generate more profit for the organization in the future.

Marketing Metrics Assignment Sample

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Marketing Metrics Assignment Solution

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Identifying the potential traffic

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Channel specific traffic

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Marketing Metrics Assignment

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