Pick one operations management concept from chapters 1 – 7. Explain how this concept is being applied in an organisation you are familiar with. Mention any two (2) challenges associated with implementing the concept in the organisation.
Answer: Operation Management is the overall coordination of products required for creation and distribution of products and services. Customer operation/care or services are operations that directly engage the customers and are extremely important part of increasingly globalised and commoditized marketplace. Businesses today require an efficient and extremely rigorous customer centric operations management system so that they can have a competitive advantage. It can shape the overall success and reputation.
Talking about successful businesses, one can never forget about Apple. There is a reason why they are market leaders in not just technology but also customer care. What apple does is that it focuses on customer needs more than the company wants where they are able to analyse exactly the kind of services that will help the customer. For example, even on the busiest of holidays, Apple’s customer care executives our one call away. as a company, they always focus on their customer and train each of their employees to go above and beyond in understanding the needs of their customer. They have ventured into the realm of customer relations management where they offer complete personalised solutions to their customers so as to create a unique experience that will ensure customer retention.
One of the biggest challenges that apple face sin this context is making the expensive iPhone seem exciting again to new buyers. Or another hurdle could be to make existing buyers invest more on a newer model. Not being able to offer big discounts can really make the market super competitive as more and more android phones enter the market and grab the buyer’s attention.
Another problem is the fact that the closed ecosystem of apple products that tend to create a difficult solution for the management team. The software, security and license associated with various services needs lots of correspondence and this may be extremely time consuming from a business perspective.
Meyer, C., & Schwager, A. (2007). Understanding customer experience. Harvard business review, 85(2), 116.
Gorry, G. A., & Westbrook, R. A. (2011). Once more, with feeling: Empathy and technology in customer care. Business Horizons, 54(2), 125-134.
Remember, at the center of any academic work, lies clarity and evidence. Should you need further assistance, do look up to our Management Assignment Help
5 Stars to their Experts for my Assignment Assistance.
There experts have good understanding and knowledge of university guidelines. So, its better if you take their Assistance rather than doing the assignments on your own.
What you will benefit from their service -
I saved my Time (which I utilized for my exam studies) & Money, and my grades were HD (better than my last assignments done by me)
What you will lose using this service -
Unfortunately, i had only 36 hours to complete my assignment when I realized that it's better to focus on exams and pass this to some experts, and then I came across this website.
Kudos Guys!Jacob "
Proofreading and Editing$9.00Per Page
Consultation with Expert$35.00Per Hour
Live Session 1-on-1$40.00Per 30 min.
Doing your Assignment with our resources is simple, take Expert assistance to ensure HD Grades. Here you Go....