Corporate Social Responsibility

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Subject Name : Corporate Social Responsibility and Business Ethics

Answers :

1.

Tata Consultancy Service

Water Management: TCS’ Environmental policy focuses on introducing environmental factors into business processes. This ensures ethical business practice that does not harm the environment or exploit natural resources. In its Corporate Sustainability Report 2017-18 TCS shows evidence of progress for its Water Conservation movement. The organization has taken conscious efforts to optimize water conservation, reuse and sewage treatment. All new Tata Consultancy Services campuses with 50% higher water efficiency and 100% water treatment and recycling. Rainwater harvesting has played an integral part in TCS’s water management and conservation initiative by opening rooftop streams for rainwater and storing it in tanks for further use, reuse and recycle. This technique has enabled the company to extensively preserve water and contribute to a greener environment while giving back to the community.

Rural Management: Tata Consultancy Services’ initiative of Digital Farming and Fishing (India) provides farmers with crop health, soil moisture, weather forecast, disease severity forecast, and disease identification at a rural level. The app also has the mKRISHI service which provides fishermen with prior weather reports and alerts to ensure their safety. Through the app, farmers can check crop health and soil moisture all at the push of a button. mKRISHI crossed 1 million users in 2017. Farmers have reduced fertilizer and pesticide usage by over 10% and the overall efficiency has resulted in over 40% increase in yield (TCS, 2019). TCS strives to push its userbase of mKRISHI to 100 million by the year 2020 with the aim of eliminating hunger and poverty among farmers.

2.

Water conservation: Conserving water by limiting the water flow in washrooms and offices so that water does not pour heavily. Using technologies and innovative ideas to recycle, reuse and conserve water.

Solar panels: Install solar panels to produce energy and reduce carbon emission. Working towards having the entire airport function on solar energy. One of the main causes of air pollution stems from electricity generation through the burning of coal. In order to not just reduce carbon footprint but also preserve the environment, looking into the means of power generation through solar panels is a healthier alternative.

Promote Indian Brands: Work towards having the maximum stores inside the airport to be made in India in order to empower our economy and keep cashflow within the country (Tan-Gillies, 2018).

Clean-up drives: Allocate an entire team to focus on campaigning for and performing clean ups in and around Mumbai. These clean ups will focus on cleaning plastic and beaches in the city. We will take the help of volunteers who will be informed about upcoming drives through social media platforms.

Promoting and conserving art and culture: By displaying indigenous art in all corners of the airport and having creative silent solo or duo Bhatarnatyam performances inside the airport on a weekly basis. (GVK, 2018).

Working with farmers: Working directly with farmers and in-house cafes and restaurants to not only receive fresh produce but also generate business for farmers which will generate money for them and help them with sustainable and healthy living standards.

Women empowerment: Creating positions and posts at the airport for women to create a gender balance within the workforce. Ensuring equal pay for women and give them equal rights.

Education for underprivileged: Promoting and contributing towards the education of underprivileged children by joining hands with NGOs.

Health: Setting up blood donation camps in the airport surrounds and rewarding donators to encourage more blood donations. Also, taking free HIV tests with results being sent through e-mail.

Girl schools: Closely working with organizations to promote and help with the education of the girl child, especially in the context of a rural setting.

3 a.

Unemployment: Lack of jobs in the country means lack of money in the pockets of the public which, then, means lack of financial resources to buy food, resulting to hunger and malnutrition. The global crises of lack of jobs affects developing countries the most, making the poor even poorer to the point of starvation.

Inflation: One of the main causes of hunger in urban India is the high food prices. Unaffordability of food leads to hunger. Increase in general prices results in less money left to spend on food.

Incompetent Government: Lack of competence and seriousness by the government and poor implementation of schemes.

Poverty: Poverty forms the major reason behind hunger and undernourishment among Indians (Nune, S. 2017). According to the Global Hunger Index 2018, India ranks 103 and although this may seem not-so-bad, but the fact that India is even on that list speaks volumes of the poverty condition of the nation.

Seasonal Migration: As a means to access food, poor families tend to emigrate to various locations to earn a living though casual labor. Young children and women are most affected by this migration. Having to live in poor living conditions and lack of clean water contributes to immortality rate as well as multiple hygiene related illnesses (Action against hunger, n.d.).

3 b.

Buy local: Purchase from local farmers to ensure local economic growth and help poor farmers directly, this also ensures clean and fresh produce that has been produced organically (FAO, 2018).

Spread the word: Actively work toward creating awareness and advocate for the Zero Hunger movement as a responsible global citizen (India Today, 2018).

Reduce food waste: Do not throw away extra food. Cook only as much as you need or feed a hungry person with the extra food that may have been left over (FAO, 2018).

Hunger has no religion: Do not have a religious bias when it comes to feeding the hungry and less privileged. Pledge to feed at least one hungry person a day. Pack extra food in your lunchbox and give it to someone needy.

Ensure proper utility of extra food at weddings: It is no secret that Indians love their weddings grand which entails a lavish 6 course meal that eventually goes to waste due leftovers. There are organizations that deliver extra wedding food to hungry families, donate your extra wedding food to these organizations.