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  • Internal Code :
  • Subject Code : BSBMGT617
  • University :
  • Subject Name : Business Plan

Earth Tracks - Business Plan

Table of Contents

Business Plan Summary

The Business

Business details

Registration details

Business premises

Management & ownership

Key personnel

Risk management

Customers

S.W.O.T. analysis

The Future

Vision statement

Mission statement

Goals/objectives

Business Plan Summary

The Business

Business details

Products/services: Adventure Tourism

Registration details

Business Name: Earth Tracks

Business premises

Business Location: Durham, West Grey, Ontario

Management & ownership

Names of owners: Michelle Warne and Shane Lee.

Key personnel

Current staff

table showing details of the current staff

Risk management

table showing risks involved in terms of guidance and weather

Customers

The customers are mainly the students of schools and colleges. Some persons who wants adventure also takes the tour packages.

S.W.O.T. analysis

table representing SWOT analysis

The Future

Vision statement

To innovate new adventure tourism plans and make the company grow.

Mission statement

To cut the price off and make the customers satisfy

Goals/objectives

  1. To increase the sales by 10 % by the end of this year. 

  2. To reduce staff turnover by 15% 

  3. To implement new computerised system in the 80% of the business. 

  4. To train the staff committee members in OHS consultation 

  5. To sign five clients to two-year contract

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