• Internal Code :
  • Subject Code :
  • University :
  • Subject Name : Nutrition and dietetics

The Future of Energy Core Vitamins Supplement Store:

The Future

Vision Statement: To enhance the energy Core Vitamin Supplement Business by providing the highest quality and naturally most effective products to our customers to promote a healthy community

Mission Statement: To provide the high-quality multivitamins and supplements from the trusted brands to the customers in our inner Melbourne North-West Store for a better and healthier life.


Passion for health and to challenge and exceed our limits every day.

Belief in the past, objectives, stakeholders including but not limited to employees, partners, and customers.

Urge to excel by making better products accessible to our customers.

Honesty and Integrity in our operations towards all our stakeholders.

Goals and Objectives:

Company Objectives:

To increase the market share of the health supplements by 20% by the end of the year, 2020 with the help of branding and marketing initiatives for attracting customers to the store. Being in the period, where health and wellness are given a priority by the people, multivitamin supplements are the products whose marketing through trusted channels will be easier.

Operational Goals:

To find a suitable location the inner Melbourne North-West (Kensington) for Energy Core Vitamins Supplement store by the 20th May 2020, before the grand opening on 25th of May 2020

To link up with our potential suppliers to supply products such as Multivitamin boost Berocca, Pre-workout, WHEY hydro Enzyme, and Bioceuticalsfor the store by contacting them over the telephone before the 25th of May 2020.

To set-up the distribution system and the in-store operation plan before the opening of the store before the 25Th of May 2020.

To Save finances for opening multiple stores in the nearby cities in the next 3 years.

Financial Goals:

To make $250,000 net profit from selling our products and services provided by EnergyCore supplement store in the Inner Melbourne North-West(Kensington) within the next 3 years of opening from the 25th of May 2020.

To reduce the operations costs by keeping the efficiency and effectiveness of the store on high priority by increased net profits.

Marketing Goals:

To grow several customers & Brand awareness online for our Energy Core Vitamin Supplements operation in the inner Melbourne North West (Kensington) through advertisement in the main media stream such as Facebook, Twitter, YouTube & Instagram within the next 3 months of opening from25th of May 2020.

To ensure that the customers share their positive feedback about the store and the products in their environment.

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