Services Marketing Introduction to Hoyts Group Hoyts Group of companies encompassing Hoyts Cinemas and Val Morgan is headquartered in Sydney, Australia (Hanson 2019). It is regarded to as the country's second-largest movie exhibitor with 450 cinema screens. It came into existence in the year 2001 as an independent distributor. Evaluation of Hoyts Group Product The product and service portfolio of an organization is a …
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