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BSBMKG513 Promote Products and Services to International Markets Assignment Sample


Executive Summary This report was commissioned to determine the promotional activities for a firm. The firm selected was Darrell Lea which is a chocolate and confectionery manufacturing and distributing firm. The report consists of the various promotional strategies which the company should adopt for its effective promotion. The promotion method which was mainly focused on was Tradeshows. These shows help to target various types of audience…

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