Marketing Strategy and Planning for Fenty Beauty Introduction The make-up label Fenty Beauty by Rihanna is the business I chose for my marketing strategy and planning task. I prefer to look at the Fenty Beauty official site, Facebook, and their existence on Twitter, to examine this beauty agency. Fenty is a new brand and seems to attract younger make-up lovers between the ages of 18 and around 35. It aims to draw amateur and professional ma…
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