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MKTG1395 Quantitative Data Analysis Assignment Sample


Marketing Research - Answer 1 1. The questionnaire that has been developed is quite likely to address the need for the research for Study 1. There are very specific questions with respect to the collection of data that is needed for the interpretation and analysis with respect to the objectives of the research needed for the study. The aim of the study is to gather data that can throw light on the mental position of the customers with respect …

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